Concepedia

Mixed Methods Content Analysis

Mixed Methods Content Analysis is a research approach within the broader category of content analysis that integrates both qualitative and quantitative methods in a single study to provide a more comprehensive understanding of textual, visual, or auditory data by combining the strengths of both methodological paradigms.

195

Publications

15.8K

Citations

613

Authors

302

Institutions

Publications per year

2017–2026

130

Parents

Publications

195

Integrating quantitative and qualitative research: how is it done?

Alan Bryman · Qualitative Research · 2006 · 3.3K citations · Full text

, , +15

Journal article reporting standards for qualitative primary, qualitative meta-analytic, and mixed methods research in psychology: The APA Publications and Communications Board task force report.

Heidi M. Levitt, Michael Bamberg, John W. Creswell et al. · American Psychologist · 2018 · 2.2K citations · Full text

, , +15

Content Analysis in Communication Research

Tom Burns, Bernard Berelson · British Journal of Sociology · 1953 · 1.4K citations

, , +3

A systematic approach to conducting review studies: An assessment of content analysis in 25 years of IB research

Ajai Gaur, Mukesh Kumar · Journal of World Business · 2017 · 687 citations

, , +14

Mixed methods designs in marketing research

Robert Harrison, Timothy M. Reilly · Qualitative Market Research An International Journal · 2011 · 322 citations

, , +14

1–5 of 195

Authors

613

  1. PN
    Patrick Ngulube

    University of South Africa, South Africa

    4 publications · 140 citations

    4

    h-index

  2. JF
    José F. Molina‐Azorín

    University of Alicante, Spain

    3 publications · 558 citations

    3

    h-index

  3. NA
    Norah Abokhodair

    University of Washington, United States

    2 publications · 49 citations

    2

    h-index

  4. SV
    Sarah Vieweg

    University of Colorado Boulder, United States

    2 publications · 49 citations

    2

    h-index

  5. DL
    David L. Morgan

    Portland State University, United States

    2 publications · 37 citations

    2

    h-index

1–5 of 613

Institutions

302

  1. University of Washington

    Seattle, United States

    9 h-index

    17 publications

    566 citations

  2. The University of Melbourne

    Melbourne, Australia

    6 h-index

    5 publications

    106 citations

  3. Deakin University

    Burwood, Australia

    4 h-index

    6 publications

    231 citations

  4. University of California, Los Angeles

    Los Angeles, United States

    4 h-index

    8 publications

    2.4K citations

  5. University of South Africa

    Pretoria, South Africa

    4 h-index

    4 publications

    140 citations

  6. University of Michigan

    Ann Arbor, United States

    4 h-index

    7 publications

    2.5K citations

  7. Adelphi University

    Garden City, United States

    3 h-index

    6 publications

    306 citations

  8. Western University

    London, Canada

    3 h-index

    7 publications

    154 citations

1–8 of 302

Venues

  1. Journal of Mixed Methods Research

    JMMR · 6 publications · 430 citations

    6

    h-index

  2. Health Communication

    4 publications · 82 citations

    4

    h-index

  3. 3

    h-index

  4. Proceedings of the ACM on Human-Computer Interaction

    PACMHCI · 2 publications · 111 citations

    3

    h-index

  5. Journal of Medical Internet Research

    3 publications · 159 citations

    3

    h-index

1–5