Concepedia

Media Glocalization

Media Glocalization is a conceptual framework within media globalization that adapts global media content to align with local cultural norms, values, and practices, thereby enabling the coexistence of global reach and local relevance through the integration of global media strategies with region-specific contextualization.

30

Publications

1.3K

Citations

45

Authors

41

Institutions

Publications per year

2017–2026

10

Parents

Publications

30

The global, the local, and the hybrid: A native ethnography of glocalization

Marwan M. Kraidy · Critical Studies in Mass Communication · 1999 · 226 citations

, , +16

“Think globally, act locally”: A glocal approach to the development of social media literacy

Stefania Manca, Stefania Bocconi, Benjamin Gleason · Computers & Education · 2020 · 115 citations

, , +14

Globalization and localization of contents: Evolution of major internet sites across sectors of industry

Maud Tixier · Thunderbird International Business Review · 2004 · 75 citations

, , +15

‘Glocal boys’: Exploring experiences of acculturation amongst migrant youth footballers in Premier League academies

Gavin Weedon · International Review for the Sociology of Sport · 2011 · 73 citations

, , +12

“I Need an Indian Touch”: Glocalization and Bollywood Films

Shakuntala Rao · Journal of International and Intercultural Communication · 2010 · 65 citations · Full text

, , +15

1–5 of 30

Authors

45

  1. SR
    Shakuntala Rao

    SUNY Plattsburgh, United States

    3 publications · 171 citations

    3

    h-index

  2. JM
    Jonathan Matusitz

    University of Central Florida, United States

    2 publications · 65 citations

    2

    h-index

  3. YC
    Younghan Cho

    Hankuk University of Foreign Studies, South Korea

    2 publications · 58 citations

    2

    h-index

  4. MM
    Marwan M. Kraidy

    University of Pennsylvania, United States

    2 publications · 257 citations

    2

    h-index

  5. JA
    Jungah Ahn

    Tsinghua University, China

    1 publications · 12 citations

    1

    h-index

1–5 of 45

Institutions

41

  1. Newcastle University

    Newcastle upon Tyne, United Kingdom

    3 h-index

    3 publications

    109 citations

  2. SUNY Plattsburgh

    Plattsburgh, United States

    3 h-index

    3 publications

    171 citations

  3. University of Central Florida

    Orlando, United States

    2 h-index

    3 publications

    85 citations

  4. University of Aberdeen

    Aberdeen, United Kingdom

    1 h-index

    1 publications

    31 citations

  5. Stanford Health Care

    Stanford, United States

    1 h-index

    4 publications

    112 citations

  6. Moscow State University

    Dushanbe, Tajikistan

    1 h-index

    2 publications

    62 citations

  7. University of Cologne

    Cologne, Germany

    1 h-index

    1 publications

    17 citations

  8. Heidelberg University

    Heidelberg, Germany

    1 h-index

    2 publications

    56 citations

1–8 of 41

Venues

  1. Sociology of Sport Journal

    SSJ · 2 publications · 58 citations

    2

    h-index

  2. Journal of Asian and African Studies

    JAAS · 1 publications · 20 citations

    1

    h-index

  3. Journal of International Communication

    JIC · 1 publications · 31 citations

    1

    h-index

  4. European Journal of Cultural Studies

    1 publications · 60 citations

    1

    h-index

  5. Asia Pacific Journal of Management

    PJM · 1 publications · 45 citations

    1

    h-index

1–5