Legislative Branding

Legislative Branding is a strategic political communication framework that distinguishes a legislative actor, policy, or institution by constructing a coherent public identity grounded in symbolic, rhetorical, and institutional signals to influence stakeholder perception and legislative outcomes.

3

Publications

181

Citations

5

Authors

4

Institutions

Publications per year

2017–2026

1

Authors

5

  1. DM
    Daniel M. Butler

    Washington University in St. Louis, United States

    1 publications · 148 citations

    1

    h-index

  2. BC
    Brian Calfano

    Missouri State University, United States

    1 publications · 13 citations

    1

    h-index

  3. EN
    Eleanor Neff Powell

    Yale University, United States

    1 publications · 148 citations

    1

    h-index

  4. AW
    Angelia Wagner

    University of Alberta, Canada

    1 publications · 20 citations

    1

    h-index

  5. AM
    Alex Marland

    Memorial University of Newfoundland, Canada

    1 publications · 20 citations

    1

    h-index

1–5 of 5

Venues

  1. Journal of Political Marketing

    1 publications · 20 citations

    1

    h-index

  2. State Politics & Policy Quarterly

    SPPQ · 1 publications · 13 citations

    1

    h-index

  3. The Journal of Politics

    JP · 1 publications · 148 citations

    1

    h-index

1–3