Concepedia

Lead Lifecycle Management

Lead Lifecycle Management is a structured framework within lead management that systematically governs the progression of potential customers through distinct stages—from initial contact to conversion—by orchestrating processes, strategies, and technologies to optimize lead qualification, nurturing, tracking, and handoff to sales.

1

Publications

52

Citations

4

Authors

2

Institutions

Publications per year

2017–2026

1

Parents

Publications

1

1–1 of 1

Authors

4

  1. JG
    Jens Gutzmer

    Helmholtz Institute Freiberg for Resource Technology, Germany

    1 publications · 52 citations

    1

    h-index

  2. MA
    Markus A. Reuter

    Delft University of Technology, Netherlands

    1 publications · 52 citations

    1

    h-index

  3. RV
    R.F. van Schalkwyk

    Stellenbosch University, South Africa

    1 publications · 52 citations

    1

    h-index

  4. MS
    Michael Stelter

    TU Bergakademie Freiberg, Germany

    1 publications · 52 citations

    1

    h-index

1–4 of 4

Institutions

2

  1. TU Bergakademie Freiberg

    Freiberg, Germany

    1 h-index

    1 publications

    52 citations

  2. Helmholtz Institute Freiberg for Resource Technology

    Freiberg, Germany

    1 h-index

    3 publications

    156 citations

1–2 of 2

Venues

  1. Journal of Cleaner Production

    1 publications · 52 citations

    1

    h-index

1–1