Concepedia

Influencer Labor

Influencer Labor is a form of digital platform labor characterized by the commodified production of personal identity, social relations, and affective engagement by individuals who strategically curate content and audiences to exert commercial or cultural influence within networked publics.

14

Publications

2.3K

Citations

25

Authors

18

Institutions

Publications per year

2017–2026

12

Parents

Publications

14

Visibility labour: Engaging with Influencers’ fashion brands and #OOTD advertorial campaigns on Instagram

Crystal Abidin · Media International Australia · 2016 · 833 citations

, , +16

“Aren’t These Just Young, Rich Women Doing Vain Things Online?”: Influencer Selfies as Subversive Frivolity

Crystal Abidin · Social Media + Society · 2016 · 637 citations · Full text

, , +15

Weapons of the Chic: <i>Instagram</i> Influencer Engagement Pods as Practices of Resistance to <i>Instagram</i> Platform Labor

Victoria O’Meara · Social Media + Society · 2019 · 154 citations · Full text

, , +13

Professionalizing and Profiting: The Rise of Intermediaries in the Social Media Influencer Industry

Ryan Stoldt, Mariah L. Wellman, Brian Ekdale et al. · Social Media + Society · 2019 · 94 citations · Full text

, , +17

Social media influencers, post-feminism and neoliberalism: How mum bloggers’ ‘playbour’ is reshaping public relations

Catherine Archer · Public Relations Inquiry · 2019 · 79 citations

, , +15

1–5 of 14

Authors

25

  1. CA
    Crystal Abidin

    Curtin University, Australia

    3 publications · 1.5K citations

    3

    h-index

  2. ML
    Mariah L. Wellman

    University of Utah, United States

    1 publications · 94 citations

    1

    h-index

  3. VO
    Victoria O’Meara

    Western University, Canada

    1 publications · 154 citations

    1

    h-index

  4. BM
    Bryoney Miller

    Goldsmiths University of London, United Kingdom

    1 publications · 70 citations

    1

    h-index

  5. BE
    Brian Ekdale

    University of Iowa, United States

    1 publications · 94 citations

    1

    h-index

1–5 of 25

Institutions

18

  1. The University of Western Australia

    Perth, Australia

    2 h-index

    2 publications

    1.5K citations

  2. Curtin University

    Perth, Australia

    1 h-index

    1 publications

    17 citations

  3. Microsoft (United States)

    Redmond, United States

    1 h-index

    1 publications

    67 citations

  4. Goldsmiths University of London

    London, United Kingdom

    1 h-index

    2 publications

    140 citations

  5. Tampere University

    Tampere, Finland

    1 h-index

    2 publications

    124 citations

  6. Deakin University

    Burwood, Australia

    1 h-index

    1 publications

    18 citations

  7. Umeå University

    Umeå, Sweden

    1 h-index

    1 publications

    68 citations

  8. Western University

    London, Canada

    1 h-index

    1 publications

    154 citations

1–8 of 18

Venues

  1. Social Media + Society

    3 publications · 885 citations

    3

    h-index

  2. European Journal of Cultural Studies

    2 publications · 118 citations

    2

    h-index

  3. New Media & Society

    2 publications · 112 citations

    2

    h-index

  4. Sociologias

    1 publications · 18 citations

    1

    h-index

  5. Media International Australia

    1 publications · 833 citations

    1

    h-index

1–5