Franchise Site Selection

Franchise Site Selection is a strategic decision-making process within retail location analysis that specifically involves the evaluation and determination of optimal geographic locations for franchise outlets based on market potential, competitive dynamics, demographic profiles, and operational feasibility.

2

Publications

53

Citations

5

Authors

4

Institutions

Publications per year

2017–2026

0

Authors

5

  1. PP
    P. Pete Chong

    Gonzaga University, United States

    1 publications · 20 citations

    1

    h-index

  2. RT
    Robert T. Justis

    Louisiana State University, United States

    1 publications · 20 citations

    1

    h-index

  3. KP
    Kunsoon Park

    Virginia Tech, United States

    1 publications · 33 citations

    1

    h-index

  4. MH
    Mahmood Hasan Khan

    Virginia Tech, United States

    1 publications · 33 citations

    1

    h-index

  5. YC
    Y.S. Chen

    Louisiana State University, United States

    1 publications · 20 citations

    1

    h-index

1–5 of 5

Venues

  1. Human Systems Management

    HSM · 1 publications · 20 citations

    1

    h-index

  2. Journal of Foodservice Business Research

    JFBR · 1 publications · 33 citations

    1

    h-index

1–2