Concepedia

Digital Billboards

Digital Billboards is a form of outdoor advertising that belongs to the class of digital display technologies and is distinguished by its use of electronic screens to dynamically present sequential visual advertisements in public spaces.

40

Publications

1.7K

Citations

122

Authors

52

Institutions

Publications per year

2017–2026

11

Parents

Publications

40

Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe

Kemal Gökhan Nalbant · Journal of Metaverse · 2022 · 180 citations · Full text

, , +15

The Effect of Billboards within the Gaming Environment

Isabella Chaney, Ku-Ho Lin, James E. Chaney · Journal of Interactive Advertising · 2004 · 158 citations

, , +15

DeepBillboard

Husheng Zhou, Wei Li, Zelun Kong et al. · 2020 · 151 citations · Full text

, , +9

Effects of advertising billboards during simulated driving

Jessica Edquist, Tim Horberry, Simon G. Hosking et al. · Applied Ergonomics · 2010 · 142 citations

, , +13

Junkspace

Rem Koolhaas · October · 2002 · 140 citations

, , +3

1–5 of 40

Authors

122

  1. MG
    Mário Gerla

    University of California, Los Angeles, United States

    3 publications · 143 citations

    3

    h-index

  2. BY
    Bei Yu

    Chinese University of Hong Kong, Hong Kong SAR China

    2 publications · 192 citations

    2

    h-index

  3. HZ
    Husheng Zhou

    The University of Texas at Dallas, United States

    2 publications · 192 citations

    2

    h-index

  4. AN
    Alok Nandan

    University of California, Los Angeles, United States

    2 publications · 115 citations

    2

    h-index

  5. IH
    I. Haritaoglu

    University of Maryland, College Park, United States

    2 publications · 24 citations

    2

    h-index

1–5 of 122

Institutions

52

  1. University of California, Los Angeles

    Los Angeles, United States

    2 h-index

    3 publications

    106 citations

  2. Poznań University of Technology

    Poznan, Poland

    2 h-index

    8 publications

    104 citations

  3. IBM Research - Almaden

    San Jose, United States

    2 h-index

    4 publications

    48 citations

  4. Chinese Academy of Sciences

    Beijing, China

    1 h-index

    2 publications

    22 citations

  5. TH Köln - University of Applied Sciences

    Cologne, Germany

    1 h-index

    2 publications

    50 citations

  6. American University of Beirut

    Beirut, Lebanon

    1 h-index

    3 publications

    69 citations

  7. Beykent University

    Istanbul, Turkey

    1 h-index

    1 publications

    180 citations

  8. University of Limerick

    Limerick, Ireland

    1 h-index

    2 publications

    20 citations

1–8 of 52

Venues

  1. 3

    h-index

  2. ITE journal

    1 publications · 10 citations

    1

    h-index

  3. WIT transactions on the built environment

    1 publications · 16 citations

    1

    h-index

  4. Applied Ergonomics

    1 publications · 142 citations

    1

    h-index

  5. Journal of Public Policy & Marketing

    JPP&M · 1 publications · 14 citations

    1

    h-index

1–5