Conjoint Analysis Publications

Publications in Conjoint Analysis

Explore the most influential research papers and scholarly works that have shaped Conjoint Analysis. Use the concept filter below to focus on a specific sub-area of research.

Conjoint Analysis

594

Publications

51.7K

Citations

Showing yearly statistics from 2000-2026.

Page 1

	Year	Citations
Conjoint Analysis in Consumer Research: Issues and Outlook Paul E. Green, V. Srinivasan Journal of Consumer Research Marketing AnalyticsCustomer SatisfactionWide VarietyPrior Knowledge IncorporationConsumer Study	1978	3.2K
Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice Paul E. Green, V. Srinivasan Journal of Marketing Marketing AnalyticsCustomer SatisfactionBehavioral Decision MakingConsumer ResearchConjoint Analysis	1990	2.5K
Causal Inference in Conjoint Analysis: Understanding Multidimensional Choices via Stated Preference Experiments Jens Hainmueller, Daniel J. Hopkins, Teppei Yamamoto Political Analysis EngineeringBehavioral Decision MakingField ExperimentRevealed PreferenceCausal Inference	2013	1.8K
Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data Jordan J. Louviere, George Woodworth Journal of Marketing Research EngineeringBehavioral Decision MakingConsumer ResearchRevealed PreferenceConjoint Analysis	1983	1.4K
Conjoint Measurement- for Quantifying Judgmental Data Paul E. Green, Vithala R. Rao Journal of Marketing Research Marketing AnalyticsCustomer SatisfactionBehavioral Decision MakingPrior Knowledge IncorporationConsumer Research	1971	1.2K
Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice Paul E. Green, V. Srinivasan Journal of Marketing Marketing AnalyticsCustomer SatisfactionBehavioral Decision MakingConsumer ResearchConjoint Analysis	1990	1.1K
Self-Employment as a Career Choice: Attitudes, Entrepreneurial Intentions, and Utility Maximization Evan J. Douglas, Dean A. Shepherd Entrepreneurship Theory and Practice Work EffortEntrepreneurial PhenomenonEconomicsUtility MaximizationBehavioral Decision Making	2002	978
The Hidden American Immigration Consensus: A Conjoint Analysis of Attitudes toward Immigrants Jens Hainmueller, Daniel J. Hopkins American Journal of Political Science Human MigrationEthnicityCultureSociologyPolitical Attitudes	2014	849
Measuring Subgroup Preferences in Conjoint Experiments Thomas J. Leeper, Sara B. Hobolt, James Tilley Political Analysis Behavioral Decision MakingConditional AmcesRevealed PreferencePolitical PolarizationPolitical Behavior	2019	776
Thirty Years of Conjoint Analysis: Reflections and Prospects Paul E. Green, Abba Μ. Krieger, Yoram Wind INFORMS Journal on Applied Analytics Theoretical AnalysisQuantitative ManagementLinear OperatorFavorite MethodologyEngineering	2001	766
Commercial Use of Conjoint Analysis: An Update Dick R. Wittink, Philippe C. Cattin Journal of Marketing Systematic ChangesBusiness IntelligencePrior Knowledge IncorporationManagementBusiness	1989	687
Design for the Environment: A Quality-Based Model for Green Product Development Chialin Chen Management Science Green MarketingEngineeringSustainable DevelopmentGreenness AssessmentGreen Manufacturing	2001	674

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