Campaign Data Analytics is a methodological framework within political microtargeting that systematically employs statistical and computational techniques to collect, process, and interpret voter-level data for optimizing campaign strategies and resource allocation.
72
Publications
5K
Citations
147
Authors
105
Institutions
Publications per year
2017–2026
45
Parents
Publications
72
The Victory Lab: The Secret Science of Winning Campaigns
Chris Henick · The Forum · 2013 · 274 citations
1–5 of 72
Authors
147
- JB
3
h-index
- KE
2
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- YL
2
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- JA
2
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- JL
2
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1–5 of 147
Institutions
105
Fordham University
New York, United States
3 h-index
3 publications
230 citations
Duke University
Durham, United States
3 h-index
3 publications
251 citations
George Washington University
Washington, United States
2 h-index
2 publications
32 citations
Austin Community College
Austin, United States
2 h-index
2 publications
57 citations
Marina Del Rey Hospital
Marina del Rey, United States
2 h-index
5 publications
353 citations
University of Southern California
Los Angeles, United States
2 h-index
4 publications
337 citations
ITMO University
St Petersburg, Russia
2 h-index
4 publications
52 citations
Stanford University
Stanford, United States
2 h-index
2 publications
82 citations
1–8 of 105
Venues
- Internet Policy Review
5 publications · 348 citations
5
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- Journal of Information Technology & Politics
JITP · 4 publications · 1.2K citations
4
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- Political Communication
3 publications · 231 citations
3
h-index
- arXiv (Cornell University)
Repository · 2 publications · 65 citations
2
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- Proceedings of the International AAAI Conference on Web and Social Media
2 publications · 44 citations
2
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1–5