Affiliate Relationships

Affiliate Relationships is a strategic partnership framework in which one party (the affiliate) promotes the products or services of another party (the merchant) in exchange for a performance-based commission, distinguished by its reliance on tracking technologies and measurable referral outcomes within digital marketing ecosystems.

38

Publications

3.3K

Citations

95

Authors

64

Institutions

Publications per year

2017–2026

8

Authors

95

  1. AH
    Andrei Hagiu

    Boston University, United States

    2 publications · 149 citations

    2

    h-index

  2. MC
    Michael Carney

    Concordia University, Canada

    2 publications · 550 citations

    2

    h-index

  3. RS
    Robin S. Lee

    Harvard University, United States

    2 publications · 149 citations

    2

    h-index

  4. FR
    Fathur Rahman

    Universitas Ibrahimy, Indonesia

    1 publications · 15 citations

    1

    h-index

  5. JV
    J. van Oosterhout

    Erasmus University Rotterdam, Netherlands

    1 publications · 532 citations

    1

    h-index

1–5 of 95

Venues

  1. SSRN Electronic Journal

    Repository · 5 publications · 148 citations

    5

    h-index

  2. Academy of Management Journal

    AMJ · 2 publications · 709 citations

    2

    h-index

  3. American Economic Review

    1 publications · 43 citations

    1

    h-index

  4. Science

    1 publications · 639 citations

    1

    h-index

  5. Journal of Applied Business Research (JABR)

    1 publications · 10 citations

    1

    h-index

1–5