Concepedia

Pooja Katyal

PK

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Publications

1

Citations

10

H-Index

1

Active since

2024

Pooja Katyal is an author specializing in marketing, marketing management, and online review effects.

Publications per year

2024–2024

1

Publications

1

Unraveling the impact of online consumer reviews on consumer buying behavior

Pooja Katyal, Reetika Sehgal · International Journal of Systems Assurance Engineering and Management · 2024 · 10 citations

Business, Marketing, Marketing Management +14

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