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Richard Bläse

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Publications

1

Citations

83

H-Index

1

Active since

2023

Affiliations

ZHAW Zurich University of Applied Sciences(Current)

Richard Bläse is an author at ZHAW Zurich University of Applied Sciences specializing in brand management, consumer behavior, and consumer research.

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Publications per year

2023–2023

1

Publications

1

Non‐sustainable buying behavior: How the fear of missing out drives purchase intentions in the fast fashion industry

Richard Bläse, Matthias Filser, Sascha Kraus et al. · Business Strategy and the Environment · 2023 · 83 citations · Full text

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