Concepedia

Ming-Ching Liang

ML

Statistics

Publications

6

Citations

313

H-Index

6

Active since

2012

Affiliations

The University of Texas at Austin(Current)

Ming-Ching Liang is an author at The University of Texas at Austin specializing in communication, management, and social sciences.

Top concepts

ManagementCommunicationMarketingPersuasionPsychologyAdvertisingPublic HealthSocial SciencesSocial InfluenceConsumer Research

Publications per year

2012–2015

6

Publications

6

Personal Cancer Knowledge and Information Seeking Through PRISM: The Planned Risk Information Seeking Model

Shelly R. Hovick, Lee Ann Kahlor, Ming-Ching Liang · Journal of Health Communication · 2014 · 130 citations · Full text

Behavioral Decision Making, Information Seeking, Social Influence +20

Predicting Cancer Risk Knowledge and Information Seeking: The Role of Social and Cognitive Factors

Shelly R. Hovick, Ming-Ching Liang, Lee Ann Kahlor · Health Communication · 2013 · 66 citations

An analysis of nanoscientists as public communicators

Anthony Dudo, Lee Ann Kahlor, Niveen AbiGhannam et al. · Nature Nanotechnology · 2014 · 50 citations

Engineering, Communication Study, Social Computing +8

Information-Seeking as a Precaution Behavior: Exploring the Role of Decision-Making Stages

Matthew S. Eastin, Lee Ann Kahlor, Ming-Ching Liang et al. · Human Communication Research · 2015 · 30 citations

Behavioral Decision Making, Targeted Advertising, Information Seeking +32

“Think the sink:” Preliminary evaluation of a handwashing promotion campaign

Michael Mackert, Ming-Ching Liang, Sara Champlin · American Journal of Infection Control · 2012 · 27 citations

Public Policy, Advertising, Handwashing Promotion Campaign +5

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