Statistics
Publications
3
Citations
86
H-Index
3
Active since
1952
Kenneth D. Hutchinson is an author specializing in strategic marketing, marketing strategy, and marketing management.
Publications per year
1952–1953
3
3
Marketing as a Science: An Appraisal
Kenneth D. Hutchinson · Journal of Marketing · 1952 · 50 citations
Marketing as a Science: An Appraisal
Kenneth D. Hutchinson · Journal of Marketing · 1952 · 23 citations
Kenneth D. Hutchinson, J. T. Johnson · Journal of Marketing · 1953 · 13 citations
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