Concepedia

Maja Makovec Brenčić

MM

18

Publications

2.5K

Citations

15

H-Index

2003

Active since

Affiliations

University of Ljubljana(Current)

University of Haifa

Shanghai University of International Business and Economics

University of Groningen

Maja Makovec Brenčić is an author at University of Ljubljana specializing in marketing, business, and management.

Top concepts

MarketingBusinessManagementBusiness StrategyStrategic ManagementCustomer SatisfactionCultureConsumer BehaviorConsumer ResearchInternational Business

Publications per year

2003–2017

18

Publications

18

Modelling perceived quality, visitor satisfaction and behavioural intentions at the destination level

Vesna Žabkar, Maja Makovec Brenčić, Tanja Dmitrović · Tourism Management · 2009 · 676 citations

Customer Satisfaction, Visitor Satisfaction, Destination Marketing +9

Analyzing older users’ home telehealth services acceptance behavior—applying an Extended UTAUT model

Miha Cimperman, Maja Makovec Brenčić, Peter Trkman · International Journal of Medical Informatics · 2016 · 602 citations

Nursing, Engineering, Assistive Technology +15

Consumers' need for uniqueness: short‐form scale development and cross‐cultural validation

Ayalla Ruvio, Aviv Shoham, Maja Makovec Brenčić · International Marketing Review · 2008 · 249 citations

Original Scale, International Marketing, Cross‐cultural Validation +22

Older Adults' Perceptions of Home Telehealth Services

Miha Cimperman, Maja Makovec Brenčić, Peter Trkman et al. · Telemedicine Journal and e-Health · 2013 · 222 citations · Full text

Home Telemedicine Services, Technology Adoption, Telemedicine +20

Compulsive buying behavior

Aviv Shoham, Maja Makovec Brenčić · Journal of Consumer Marketing · 2003 · 159 citations

Compulsivity Antecedents, Consumer Uncertainty, Behavioral Decision Making +19

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