Concepedia

Author

Keda Qiu

Wuhan University

Also Known As

Keda Qiu

3

Publications

37

Citations

2

H-Index

14

Concepts

All Affiliations

Wuhan University
KQ

About

Keda Qiu is an author at Wuhan University specializing in interactive marketing, purchase intention, and culture.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Business

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2

Management

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Culture

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Marketing

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Consumer Behavior

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Keda Qiu

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1

Publications

33

Citations

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H-Index

YearCitations

How online reviews affect purchase intention: A meta-analysis across contextual and cultural factors

Keda Qiu, Liyi Zhang

Data and Information Management

2023

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