Concepedia

Author

Yijun Zou

Huainan Normal University

Also Known As

Yijun Zou

2

Publications

20

Citations

2

H-Index

11

Concepts

All Affiliations

Huainan Normal University
YZ

About

Yijun Zou is an author at Huainan Normal University specializing in cultural studies, brand strategy, and culture.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Education

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2

Management

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3

Culture

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Marketing

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16

5

Brand Building

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Yijun Zou

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1

Publications

16

Citations

1

H-Index

YearCitations

Construction logic of ocean city branding: Based on cultural brand and cultural memory

Fuqiang Tan, Jianfei Zhu, Yijun Zou,

Ocean & Coastal Management

2023

16

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