Concepedia

Lili Liu

LL

Statistics

Publications

1

Citations

65

H-Index

1

Active since

2024

Affiliations

Zhengzhou University of Light Industry(Current)

Lili Liu is an author at Zhengzhou University of Light Industry specializing in cultural influences on consumption, purchase intention analysis, and customer experience.

Publications per year

2024–2024

1

Publications

1

Research on consumers’ purchase intention of cultural and creative products—Metaphor design based on traditional cultural symbols

Lili Liu, Hongxia Zhao · PLoS ONE · 2024 · 65 citations · Full text

Business, Marketing, Marketing Management +13

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