Concepedia
Statistics
Publications
2
Citations
109
H-Index
Active since
2017
Affiliations
Kao Yuan University(Current)
National Chiayi University
University of Arkansas at Fayetteville
Tsui-Hua Chiu is an author at Kao Yuan University specializing in brand experience, business, and brand associations.
Publications per year
2017–2018
Antecedents and Outcomes of Lifestyle Hotel Brand Attachment and Love: The case of Gen Y
Chyong‐Ru Liu, Yao‐Chin Wang, Tsui-Hua Chiu et al. · Journal of Hospitality Marketing & Management · 2017 · 70 citations
Business, Marketing, Marketing Management +17
Generation Y’s revisit intention and price premium for lifestyle hotels: brand love as the mediator
Chyong‐Ru Liu, Tsui-Hua Chiu, Yao‐Chin Wang et al. · International Journal of Hospitality & Tourism Administration · 2018 · 39 citations
Business, Marketing, Marketing Management +14
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