Concepedia
Statistics
Publications
6
Citations
125
H-Index
Active since
2006
Affiliations
University of Erfurt(Current)
West Virginia University
Freie Universität Berlin
Sven Jöckel is an author at University of Erfurt specializing in media studies, arts, and media industries.
Top concepts
ArtsMedia StudiesMarketingManagementMedia IndustriesFilmCultureBusinessJournalismAdvertising
Publications per year
2006–2016
Explaining and analyzing audiences: A social cognitive approach to selectivity and media use
Oscar Peters, Matthias Rickes, Sven Jöckel et al. · Communications · 2006 · 30 citations
Social Psychology, Media Selectivity, Social Influence +24
A question of morality? The influence of moral salience and nationality on media preferences
Nicholas David Bowman, Sven Jöckel, Leyla Dogruel · Communications · 2012 · 27 citations
Citizen Journalism, Media Preferences, Film Study +24
Participatory Media Culture and Digital Online Distribution—Reconfiguring the Value Chain in the Computer Game Industry
Sven Jöckel, Andreas Will, Florian Schwarzer · The International Journal on Media Management · 2008 · 24 citations
Digital Business, Participatory Media Culture, Online Gaming +21
The Event Movie: Marketing Filmed Entertainment for Transnational Media Corporations
Sven Jöckel, Thomas Döbler · The International Journal on Media Management · 2006 · 19 citations
Entertainment Marketing, Film Study, Event Movie Strategy +18
“The app market has been candy crushed”: Observed and rationalized processes for selecting smartphone games
Nicholas David Bowman, Sven Jöckel, Leyla Dogruel · Entertainment Computing · 2015 · 14 citations
Economics, Advertising, Mobile Marketing +13
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