Concepedia

Geraldine Clarke

GC

Statistics

Publications

5

Citations

134

H-Index

5

Active since

1997

Affiliations

De Montfort University(Current)

Geraldine Clarke is an author at De Montfort University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingEducationHigher EducationBusiness StrategyConsumer BehaviorConsumer ResearchMarketing InsightsCorporate Governance

Publications per year

1997–2001

5

Publications

5

Investor relations: perceptions of the annual statement

Geraldine Clarke, L. William Murray · Corporate Communications An International Journal · 2000 · 38 citations

Annual Statement, Stakeholder Management, Investor Relations +12

Reassessing resource allocation strategies in higher education: methods for analysis

Geraldine Clarke · International Journal of Educational Management · 1997 · 35 citations

Higher Education Organizations, Education, Competitive Advantage +20

Messages from CEOs: a content analysis approach

Geraldine Clarke · Corporate Communications An International Journal · 1997 · 30 citations

Business Intelligence, Integrated Reporting, Business Analytics +20

Confirming satisfaction as an attitude within the service‐buying process

Geraldine Clarke · Journal of Consumer Behaviour · 2001 · 18 citations

Customer Experience, Customer Satisfaction, Digital Marketing +18

Consumer Attitudes to the Higher Education Application Process

Geraldine Clarke, M. A. Brown · Journal of Marketing for HIGHER EDUCATION · 1998 · 13 citations

Customer Satisfaction, Consumer Study, Management +8

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