Concepedia

Teerawat Charoenrat

TC

1

Publications

33

Citations

1

H-Index

2021

Active since

Affiliations

Chulalongkorn University(Current)

Teerawat Charoenrat is an author at Chulalongkorn University specializing in management, destination marketing, and strategic management.

Top concepts

TourismBusinessMarketingManagementHospitalityTourism DemandTourism SupplyDigital MarketingTourism MarketingMarketing Strategy

Publications per year

2021–2021

1

Publications

1

Service marketing strategies and performances of tourism and hospitality enterprises: implications from a small border province in Thailand

Piriya Pholphirul, Pungpond Rukumnuaykit, Teerawat Charoenrat et al. · Asia Pacific Journal of Marketing and Logistics · 2021 · 33 citations

Customer Satisfaction, Tourism Management, Tourist Experience +24

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