Concepedia

Miriam Catterall

MC

Statistics

Publications

23

Citations

1.3K

H-Index

19

Active since

1996

Affiliations

Queen's University Belfast(Current)

University of Ulster

De Montfort University

Miriam Catterall is an author at Queen's University Belfast specializing in social sciences, marketing, and marketing management.

Publications per year

1996–2008

23

Publications

23

Researching the social Web: marketing information from virtual communities

Pauline Maclaran, Miriam Catterall · Marketing Intelligence & Planning · 2002 · 143 citations

Social Sciences, Marketing, Marketing Management +11

Focus Group Data and Qualitative Analysis Programs: Coding the Moving Picture as Well as the Snapshots

Miriam Catterall, Pauline Maclaran · Sociological Research Online · 1997 · 137 citations · Full text

Social Sciences, Communication, Data Visualization +16

Researching consumers in virtual worlds: a cyberspace odyssey

Miriam Catterall, Pauline Maclaran · Journal of Consumer Behaviour · 2002 · 126 citations

Social Sciences, Marketing, Marketing Management +14

Using Projective Techniques in Education Research

Miriam Catterall, Patrick Ibbotson · British Educational Research Journal · 2000 · 125 citations

Education, Educational Psychology, Drawing +6

Critical Reflection in the Marketing Curriculum

Miriam Catterall, Pauline Maclaran, Lorna Stevens · Journal of Marketing Education · 2002 · 106 citations · Full text

Education, Marketing, Marketing Management +14

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