Concepedia

Nirupma Gupta

NG

5

Publications

180

Citations

5

H-Index

2007

Active since

Affiliations

Guru Gobind Singh Indraprastha University(Current)

Nirupma Gupta is an author at Guru Gobind Singh Indraprastha University specializing in management, marketing, and interactive marketing.

Top concepts

MarketingManagementConsumer ResearchDigital MarketingCustomer SatisfactionInteractive MarketingTechnologyAdvertisingUser ExperienceConsumer Behavior

Publications per year

2007–2014

5

Publications

5

Anatomic variations of foramen ovale.

Biswabina Ray, Nirupma Gupta, Supriya Ghose · PubMed · 2007 · 68 citations

Young Adults of India-Online Surfers or Online Shoppers

Nirupma Gupta, Meenakshi Handa, Bharat Gupta · Journal of Internet Commerce · 2008 · 37 citations

Customer Satisfaction, Young Adults, Internet Science +22

Gender Influence on the Innovativeness of Young Urban Indian Online Shoppers

Meenakshi Handa, Nirupma Gupta · Vision The Journal of Business Perspective · 2009 · 33 citations

Customer Satisfaction, Digital Marketing, Consumer Study +18

A Study of the Relationship between Shopping Orientation and Online Shopping Behavior among Indian Youth

Meenakshi Handa, Nirupma Gupta · Journal of Internet Commerce · 2014 · 26 citations

Customer Satisfaction, Young Adults, Digital Marketing +16

FORAMEN OVALE-MORPHOMETRY AND ITS SURGICAL IMPORTANCE

Nirupma Gupta, Anju Lata · Innovative Journal of Medical and Health Science · 2013 · 16 citations

Gross Anatomy, Axial Skeleton, Applied Anatomy +14

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