V. Srinivasan Rao

Computer Support for Meetings of Groups Working on Unstructured Problems: A Field Experiment1

Sirkka L. Järvenpää, V. Srinivasan Rao · MIS Quarterly · 1988 · 274 citations

Management, Design, Organizational Behavior +17

The conceptualization of trust, risk and their electronic commerce: the need for clarifications

David Gefen, V. Srinivasan Rao, Noam Tractinsky · 2003 · 181 citations

Business, Information Systems, Management Information Systems +8

Computer Support of Groups: Theory-Based Models for GDSS Research

V. Srinivasan Rao, Sirkka L. Järvenpää · Management Science · 1991 · 133 citations

Social Sciences, Communication, Social Psychology +15

Color and Store Choice in Electronic Commerce: The Explanatory Role of Trust

Simon J. Craddock Lee, V. Srinivasan Rao · Journal of electronic commerce research · 2010 · 51 citations

Business, Marketing, Marketing Management +6

Improving Organizational Information Security Strategy via Meso-Level Application of Situational Crime Prevention to the Risk Management Process

Nicole Beebe, V. Srinivasan Rao · Communications of the Association for Information Systems · 2010 · 43 citations · Full text

Business, Risk Management, Strategic Management +15