Concepedia
1
Publications
16
Citations
H-Index
2022
Active since
Affiliations
Universidad Villanueva(Current)
Ana Esther Santamaría Fernández is an author at Universidad Villanueva.
Publications per year
2022–2022
Make it part of the story: The role of product placement prominence and integration in fashion and beauty blogs among young digital natives
Miguel Ángel Martín Cárdaba, Ana Esther Santamaría Fernández, Luz Martínez Martínez · Journal of Global Fashion Marketing · 2022 · 16 citations · Full text
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