Concepedia

Zhao Du

ZD

2

Publications

88

Citations

2

H-Index

2018

Active since

Affiliations

Renmin University of China(Current)

Zhao Du is an author at Renmin University of China specializing in business, marketing, and behavioral economics.

Top concepts

BusinessMarketingLawAntitrustEconomicsLogisticsManagementSupply ChainMarket DesignDecision Theory

Publications per year

2018–2019

2

Publications

2

“The more options, the better?” Investigating the impact of the number of options on backers’ decisions in reward-based crowdfunding projects

Zhao Du, Mengxiang Li, Kanliang Wang · Information & Management · 2018 · 67 citations

Marketing, More Options, Reward-based Crowdfunding Projects +12

Optimal Pricing Strategies in a Product and Service Supply Chain with Extended Warranty Service Competition considering Retailer Fairness Concern

Zhao Du, Xumei Zhang, Tinghai Ren et al. · Mathematical Problems in Engineering · 2019 · 21 citations · Full text

Supply Chain Optimization, Consumer Uncertainty, Law +24

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