Concepedia

Mark Wickham

MW

18

Publications

509

Citations

14

H-Index

2006

Active since

Affiliations

University of Tasmania(Current)

Liverpool John Moores University

Mark Wickham is an author at University of Tasmania specializing in business, management, and social responsibility.

Top concepts

BusinessManagementTourismEducationMarketingSocial ResponsibilityCorporate Social ResponsibilityBusiness StrategyStrategic ManagementArts

Publications per year

2006–2020

18

Publications

18

Reflecting on the Strategic Use of CAQDAS to Manage and Report on the Qualitative Research Process

Mark Wickham, Megan Woods · The Qualitative Report · 2015 · 97 citations · Full text

Nursing, Qualitative Research Process, Qualitative Interpretation +15

Reconceptualising organisational role theory for contemporary organisational contexts

Mark Wickham, Melissa Parker · Journal of Managerial Psychology · 2007 · 76 citations

Communicating sustainability priorities in the museum sector

Mark Wickham, Kim Lehman · Journal of Sustainable Tourism · 2015 · 42 citations

An examination of Marriott's entry into the Chinese hospitality industry: A Brand Equity perspective

Tommy Wong, Mark Wickham · Tourism Management · 2015 · 36 citations

Marketing, Brand Equity Perspective, Hospitality Marketing +12

Marketing orientation and activities in the arts-marketing context: Introducing a Visual Artists’ Marketing Trajectory model

Kim Lehman, Mark Wickham · Journal of Marketing Management · 2014 · 32 citations

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