Jianyu Yu

Statistics

Publications

Citations

H-Index

Active since

2015

Affiliations

Southwestern University of Finance and Economics(Current)

Institute of Economics

Southwest University

Jianyu Yu is an author at Southwestern University of Finance and Economics specializing in economics, food marketing economics, and agricultural economics.

ORCID

Publications per year

2015–2024

Publications

Production standards, competition and vertical relationship

Jianyu Yu, Zohra Bouamra-Mechemache · European Review of Agricultural Economics · 2015 · 23 citations · Full text

Agriculture, Agricultural Economics, Economics +17

Being a happy farmer: Technology adoption and subjective well-being

Yan Liu, Minjie Chen, Jianyu Yu et al. · Journal of Economic Behavior & Organization · 2024 · 20 citations

Public Health, Technology Management, Rural Development +12

Gene‐edited or genetically modified food? The impacts of risk and ambiguity on Chinese consumers' willingness to pay

Yulian Ding, Jianyu Yu, Yangyang Sun et al. · Agricultural Economics · 2023 · 17 citations · Full text

Agriculture, Agricultural Biotechnology, Agricultural Economics +16

What is in a Name? Information, Heterogeneity, and Quality in a Theory of Nested Names

Jianyu Yu, Zohra Bouamra‐Mechemache, Angelo Zago · American Journal of Agricultural Economics · 2017 · 13 citations

Business, Economics, Marketing +13

Social trust and food scandal exposure: Evidence from China

Mengmeng Guo, Jinge Liu, Jianyu Yu · China Economic Review · 2021 · 12 citations

Social Sciences, Social Psychology, Food Culture Studies +7

1–5 of 6