11
Publications
820
Citations
10
H-Index
2014
Active since
Xi Hu is an author at University of Science and Technology of China specializing in management, marketing, and consumer behavior.
Top concepts
ManagementMarketingArtsCommunicationSocial InfluenceConsumer BehaviorConsumer ResearchBiasBusinessJournalism
Publications per year
2014–2022
11
11
Xi Hu, Qian Huang, Xuepan Zhong et al. · International Journal of Information Management · 2016 · 247 citations · Full text
Online Customer Behavior, Digital Marketing, Consumer Study +13
Charting consumers' continued social commerce intention
Xi Hu, Zhenjiao Chen, Robert M. Davison et al. · Internet Research · 2021 · 53 citations · Full text
Zhe Ouyang, Nengzhi Yao, Xi Hu · Business Strategy and the Environment · 2020 · 37 citations · Full text
Behavioral Decision Making, Reputation Management, Crisis Spillover Literature +23
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