Statistics
Publications
11
Citations
194
H-Index
10
Active since
2018
Yangchun Li is an author at EAE Business School specializing in marketing, business, and social media commerce.
Publications per year
2018–2023
11
11
Francisco J. Martínez‐López, Changyuan Feng, Yangchun Li et al. · Electronic Commerce Research and Applications · 2022 · 24 citations · Full text
Buying Through Social Platforms
Francisco J. Martínez‐López, Yangchun Li, Changyuan Feng et al. · Journal of Organizational and End User Computing · 2021 · 23 citations · Full text
Reducing ecommerce returns with return credits
Francisco J. Martínez‐López, Yangchun Li, Changyuan Feng et al. · Electronic Commerce Research · 2022 · 17 citations
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