30
Publications
716
Citations
18
H-Index
1984
Active since
Jitender Kumar is an author at Deenbandhu Chhotu Ram University of Science and Technology specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingFinanceConsumer ResearchInnovation AdoptionGeneral BusinessConsumer BehaviorEconomicsStructural Equation Modeling
Publications per year
1984–2025
30
30
Jitender Kumar, Garima Rani, Manju Rani et al. · Journal of Enterprising Communities People and Places in the Global Economy · 2024 · 37 citations
Rows per page
1–5 of 30