1
Publications
37
Citations
1
H-Index
2024
Active since
Affiliations
Shanghai Jiao Tong University(Current)
Yanfei Tang is an author at Shanghai Jiao Tong University specializing in interactive marketing, consumer engagement, and consumer research.
Top concepts
ArtsMarketingManagementAdvertisingSocial MediaCommunicationEmerging MediaDigital AvatarsUser ExperienceConsumer Behavior
Publications per year
2024–2024
1
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Rows per page
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