7
Publications
400
Citations
7
H-Index
2010
Active since
Junghwan Kim is an author at Texas Tech University specializing in consumer research, management, and marketing.
Top concepts
MarketingManagementConsumer ResearchCustomer SatisfactionBusinessEngineeringCommunicationUser ExperienceMobile MarketingInteractive Marketing
Publications per year
2010–2020
7
7
Rows per page
1–5 of 7