Concepedia
Statistics
Publications
1
Citations
123
H-Index
Active since
2013
Marie-Ccile Cervellon is an author specializing in luxury retailing, luxury value perception, and luxury consumer behavior.
Publications per year
2013–2013
The Value of Sustainable Luxury in Mature Markets: A Customer-Based Approach
Marie-Ccile Cervellon, Lara Shammas · Journal of Corporate Citizenship · 2013 · 123 citations
Business, Marketing, Marketing Management +16
1–1 of 1