Statistics
Publications
1
Citations
43
H-Index
1
Active since
2016
Affiliations
I. Parsonage is an author at University of Wales Trinity Saint David specializing in social psychology, advertising psychology, and emotional appeal strategy.
Publications per year
2016–2016
1
1
Shocking People Into Action: Does It Still Work?
Antje Cockrill, I. Parsonage · Journal of Advertising Research · 2016 · 43 citations
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