Abdul Kamaruddin

Publications

304

Citations

H-Index

2002

Active since

Affiliations

Abdul Kamaruddin is an author at Universiti Malaysia Terengganu specializing in consumer preferences, consumer decision making, and purchase intention.

Top concepts

MarketingManagementConsumer CultureConsumer BehaviorConsumer ResearchPurchase IntentionConsumer PreferencesConsumer Decision MakingCultureEducation

Publications per year

2002–2010

Publications

International Students’ Choice Behavior for Higher Education at Malaysian Private Universities

Siti Falindah Padlee, Abdul Kamaruddin, Rohaizat Baharun · International Journal of Marketing Studies · 2010 · 119 citations · Full text

Consumer socialization, social structural factors and decision‐making styles: a case study of adolescents in Malaysia

Abdul Kamaruddin, Safiek Mokhlis · International Journal of Consumer Studies · 2003 · 118 citations

Consumer Study, Social Psychology, Consumer Research +30

Malay Culture and Consumer Decision-Making Styles: An Investigation on Religious and Ethnic Dimensions

Abdul Kamaruddin, Kamarulzaman Kamaruddin · 2009 · 35 citations

Consumer Study, Ethnic Dimensions, Consumer Research +24

Ethnocentrism Orientation and Choice Decisions of Malaysian Consumers: The Effects of Socio- Cultural and Demographic Factors

Abdul Kamaruddin, Safiek Mokhlis, Nor Othman · Asia Pacific Management Review · 2002 · 32 citations

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