Concepedia
Statistics
Publications
1
Citations
162
H-Index
Active since
2017
Zarlish Shahid is an author specializing in marketing management, brand associations, and brand awareness.
Publications per year
2017–2017
The Impact of Brand Awareness on the Consumers’ Purchase Intention
Zarlish Shahid, Tehmeena Hussain, Fareeha Zafar · Journal of Accounting & Marketing · 2017 · 162 citations · Full text
Business, Marketing, Marketing Management +10
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