Concepedia

Ariadne Neureiter

AN

7

Publications

310

Citations

7

H-Index

2021

Active since

Affiliations

University of Vienna(Current)

Ariadne Neureiter is an author at University of Vienna specializing in customer satisfaction, greenwashing, and interactive marketing.

Top concepts

SleepBusinessCovid-19MedicineMarketingJournalismManagementAdvertisingEpidemiologyGreenwashing

Publications per year

2021–2023

7

Publications

7

From social media diet to public riot? Engagement with “greenfluencers” and young social media users' environmental activism

Helena Knupfer, Ariadne Neureiter, Jörg Matthes · Computers in Human Behavior · 2022 · 139 citations · Full text

Comparing the effects of greenwashing claims in environmental airline advertising: perceived greenwashing, brand evaluation, and flight shame

Ariadne Neureiter, Jörg Matthes · International Journal of Advertising · 2022 · 57 citations · Full text

Customer Satisfaction, Greenwashing, Green Marketing +20

The COVID-19 infodemic at your fingertips. Reciprocal relationships between COVID-19 information FOMO, bedtime smartphone news engagement, and daytime tiredness over time

Kevin Koban, Ariadne Neureiter, Anja Stević et al. · Computers in Human Behavior · 2021 · 32 citations · Full text

Sleep Disorders, Covid-19 Information Fomo, Bedtime News Engagement +21

Trust in Science, Perceived Media Exaggeration About COVID-19, and Social Distancing Behavior

Ariadne Neureiter, Marlis Stubenvoll, Ruta Kaskeleviciute et al. · Frontiers in Public Health · 2021 · 24 citations · Full text

Is It Greenwashing? Environmental Compensation Claims in Advertising, Perceived Greenwashing, Political Consumerism, and Brand Outcomes

Ariadne Neureiter, Marlis Stubenvoll, Jörg Matthes · Journal of Advertising · 2023 · 22 citations · Full text

Rows per page

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