Concepedia

Kartika Ayuningtiyas

KA

1

Publications

56

Citations

1

H-Index

2018

Active since

Affiliations

Politeknik Negeri Batam(Current)

Kartika Ayuningtiyas is an author at Politeknik Negeri Batam specializing in marketing communication, marketing strategy, and interactive marketing.

Top concepts

TrustMarketingManagementConsumer ResearchMarketing StrategyCustomer SatisfactionInteractive MarketingMarketing Communication

Publications per year

2018–2018

1

Publications

1

PENGARUH KEPERCAYAAN, KEMUDAHAN DAN KUALITAS INFORMASI TERHADAP KEPUTUSAN PEMBELIAN DARING DI APLIKASI BUKALAPAK PADA MAHASISWA POLITEKNIK NEGERI BATAM

Hendra Gunawan, Kartika Ayuningtiyas · JOURNAL OF APPLIED BUSINESS ADMINISTRATION · 2018 · 56 citations · Full text

Trust Metric, Customer Satisfaction, Online Customer Behavior +15

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