Concepedia

Bohao Ma

BM

Statistics

Publications

6

Citations

169

H-Index

6

Active since

2022

Affiliations

Nanyang Technological University(Current)

Bohao Ma is an author at Nanyang Technological University specializing in marketing, business, and consumer behavior.

Publications per year

2022–2024

6

Publications

6

Rethinking Quality of Experience for Metaverse Services: A Consumer-Based Economics Perspective

Hongyang Du, Bohao Ma, Dusit Niyato et al. · IEEE Network · 2023 · 73 citations

Business, Economics, Information Systems +16

Enhance understandings of Online Food Delivery's service quality with online reviews

Bohao Ma, Yiik Diew Wong, Chee‐Chong Teo et al. · Journal of Retailing and Consumer Services · 2023 · 43 citations

Business, Marketing, Marketing Management +17

Location analysis of parcel locker Network: Effects of spatial characteristics on operational performance

Bohao Ma, Chee‐Chong Teo, Yiik Diew Wong · Transportation Research Part E Logistics and Transportation Review · 2024 · 17 citations

Management, Geography, Operations Management +13

Consumers’ preference for urban last-mile delivery: effects of value perception and long-term COVID-initiated contextual shifts

Bohao Ma, Chee‐Chong Teo, Yiik Diew Wong · International Journal of Logistics Research and Applications · 2022 · 15 citations

Business, Marketing, Marketing Management +17

Unveiling consumers’ nonlinear evaluation of service performances in online food delivery: a quantitative Kano analysis

Bohao Ma, Jessica Limierta, Chee‐Chong Teo et al. · British Food Journal · 2023 · 11 citations

Business, Marketing, Consumer Behavior +13

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