Concepedia

Dokyun Lee

DL

Statistics

Publications

30

Citations

3.1K

H-Index

22

Active since

2013

Affiliations

Boston University(Current)

Carnegie Mellon University

Quest University Canada

University of Pennsylvania

Harvard University Press

Dokyun Lee is an author at Boston University specializing in marketing, business, and marketing management.

Publications per year

2013–2025

30

Publications

30

Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook

Dokyun Lee, Kartik Hosanagar, Harikesh S. Nair · Management Science · 2018 · 865 citations

Business, Marketing, Marketing Management +17

Generative artificial intelligence, human creativity, and art

Eric Zhou, Dokyun Lee · PNAS Nexus · 2024 · 353 citations · Full text

Arts, Fine Arts, Artificial Intelligence +14

Will the Global Village Fracture Into Tribes? Recommender Systems and Their Effects on Consumer Fragmentation

Kartik Hosanagar, Daniel Fleder, Dokyun Lee et al. · Management Science · 2013 · 267 citations

Computing, Information Systems, Information Technology +9

How Do Recommender Systems Affect Sales Diversity? A Cross-Category Investigation via Randomized Field Experiment

Dokyun Lee, Kartik Hosanagar · Information Systems Research · 2019 · 193 citations

Business, Marketing, Marketing Management +14

Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook

Dokyun Lee, Kartik Hosanagar, Harikesh S. Nair · SSRN Electronic Journal · 2017 · 187 citations · Full text

Business, Marketing, Marketing Management +17

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