Cheng-Suang Heng - Concepedia

Author

Cheng-Suang Heng

Also Known As

Cheng-Suang Heng

Publications

187

Citations

H-Index

Concepts

All Affiliations

Cheng-Suang Heng is an author at National University of Singapore specializing in management, business, and organizational behavior.

#	Concept	H-Index	Publications	Citations
1	Business	3	3	111
2	Management	3	3	111
3	Engineering	1	1	47
4	Marketing	1	1	51
5	Behavioral Economics	1	1	13

Cheng-Suang Heng

Publications

175

Citations

H-Index

Page 1

	Year	Citations
The Demand Effects of Product Recommendation Networks: An Empirical Analysis of Network Diversity and Stability1 Zhijie Lin, Khim Yong Goh, Cheng-Suang Heng MIS Quarterly	2017	64
The Paradoxes of Word of Mouth in Electronic Commerce Zhijie Lin, Cheng-Suang Heng Journal of Management Information Systems Marketing AnalyticsCustomer SatisfactionDigital MarketingConsumer ResearchOnline Customer Behavior	2015	51
De-escalation of commitment in software projects: Who matters? What matters? Cheng-Suang Heng, Bernard C. Y. Tan, Kwok‐Kee Wei Information & Management Software MaintenancePublic PolicyEngineeringOrganizational CommunicationProject Management	2003	47
Willingness to Continue with Software Projects: Effects of Feedback Direction and Optimism under High and Low Accountability Conditions Kwok‐Kee Wei, Bernard C. Y. Tan, Cheng-Suang Heng Journal of the Association for Information Systems Behavioral Decision MakingProject ManagementFeedback OptimismSoftware EngineeringOrganizational Behavior	2003	13

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