Concepedia

Melissa Venpin

MV

1

Publications

15

Citations

1

H-Index

2011

Active since

Melissa Venpin is an author specializing in marketing strategy, customer satisfaction, and interactive marketing.

Top concepts

BusinessMarketingManagementAdvertisingDigital MarketingMarketing StrategyMarketing ManagementCustomer SatisfactionInteractive MarketingMarketing Communication

Publications per year

2011–2011

1

Publications

1

Internet Marketing: The New Era of Innovation in E-commerce

Rashad Yazdanifard, Melissa Venpin, Wan Fadzilah et al. · 2011 · 15 citations

Electronic Marketplace, Customer Satisfaction, Online Customer Behavior +12

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