Andrew L. Betz

Subliminal Conditioning of Attitudes

Jon A. Krosnick, Andrew L. Betz, Lee Jussim et al. · Personality and Social Psychology Bulletin · 1992 · 242 citations

Social Psychology, Affective Neuroscience, Subliminal Exposure +19

Social memory in everyday life: Recall of self-events and other-events.

John J. Skowronski, Andrew L. Betz, Charles P. Thompson et al. · Journal of Personality and Social Psychology · 1991 · 154 citations

Other-diary Method, Social Psychology, Cognition +21

Shared Realities: Social Influence and Stimulus Memory

Andrew L. Betz, John J. Skowronski, Thomas M. Ostrom · Social Cognition · 1996 · 76 citations

Behavioral Decision Making, Social Psychology, Cognition +16

Targeting Customers with Statistical and Data-Mining Techniques

James H. Drew, D.R. Mani, Andrew L. Betz et al. · Journal of Service Research · 2001 · 71 citations

Marketing Analytics, Customer Satisfaction, Customer Profiling +22

Statistics and data mining techniques for lifetime value modeling

D.R. Mani, James H. Drew, Andrew L. Betz et al. · 1999 · 60 citations · Full text