Concepedia

Basharat Naeem

BN

11

Publications

537

Citations

11

H-Index

2008

Active since

Affiliations

COMSATS University Islamabad(Current)

Basharat Naeem is an author at COMSATS University Islamabad specializing in business, management, and customer satisfaction.

Top concepts

BusinessManagementMarketingCustomer SatisfactionConsumer ResearchOrganizational BehaviorEducationHuman ResourcesPerformance StudiesBranding

Publications per year

2008–2014

11

Publications

11

Job Satisfaction and Organizational Commitment of University Teachers in Public Sector of Pakistan

Muhammad Ehsan Malik, Samina Nawab, Basharat Naeem et al. · International Journal of Business and Management · 2010 · 310 citations · Full text

Job Satisfaction, Teacher Education, Employee Attitude +12

Brand Image: Past, Present and Future

Muhammad Ehsan Malik, Basharat Naeem, Madiha Munawar · 2012 · 43 citations

Customer Satisfaction, Brand Strategy, Consumer Research +16

Role of spirituality in job satisfaction and organizational commitment among faculty of institutes of higher learning in Pakistan

Muhammad Ehsan Malik, Basharat Naeem · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2011 · 37 citations · Full text

Job Satisfaction, Work Attitude, Employee Attitude +14

Creativity as Mediator for Intrinsic Motivation and Sales Performance

Mahmood A. Bodla, Basharat Naeem · Creativity Research Journal · 2014 · 36 citations

Customer Satisfaction, Digital Marketing, Consumer Research +16

Towards Understanding Controversy on Herzberg Theory of Motivation

Muhammad Ehsan Malik, Basharat Naeem · 2012 · 27 citations

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