Margaret Scammell - Concepedia

Author

Margaret Scammell

London School of Economics and Political Science ORCID

Also Known As

M Scammell, MARGARET SCAMMELL, Margaret Scammell, Scammell, M., Scammell, Margaret

Publications

2.6K

Citations

H-Index

Concepts

All Affiliations

London School of Economics and Political Science University of Liverpool

About

Margaret Scammell is an author at London School of Economics and Political Science specializing in political science, political communication, and political behavior.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	8	8	682
2	Social Sciences	7	7	631
3	Arts	6	6	724
4	Business	1	1	64
5	Public Health	1	1	97

Margaret Scammell

Publications

1.2K

Citations

H-Index

Page 1

	Year	Citations
Political Marketing: Lessons for Political Science Margaret Scammell Political Studies Political BehaviorPolitical CommunicationMarketingPolitical CompetitionPolitical Science	1999	337
The Internet and Civic Engagement: The Age of the Citizen-Consumer Margaret Scammell Political Communication Digital SocietyPublic EngagementE-participationPolitical BehaviorCitizen Participation	2000	223
Political Brands and Consumer Citizens: The Rebranding of Tony Blair Margaret Scammell The Annals of the American Academy of Political and Social Science Political BrandsBrand StrategyConsumer ResearchPolitical BehaviorConsumer Culture	2007	161
Politics and Image: The Conceptual Value of Branding Margaret Scammell Journal of Political Marketing Conceptual ValuePolitical ImagesBrand StrategyPolitical BehaviorPopular Culture	2015	117
The wisdom of the war room: US campaigning and Americanization Margaret Scammell Media Culture & Society American InfluenceCivil-military RelationPolitical ProcessMilitary SociologyPolitical Behavior	1998	113
Constructing health news: possibilities for a civic-oriented journalism Darrin Hodgetts, Kerry Chamberlain, Margaret Scammell, Health An Interdisciplinary Journal for the Social Study of Health Illness and Medicine Citizen JournalismHealth Communication PhilosophyProminent News CategoryResearch EthicsJournalism	2007	97
Political marketing management and theories of democracy Stephan C. Henneberg, Margaret Scammell, Nicholas O’Shaughnessy Marketing Theory DemocracyManagementBusinessMarketing CommunicationCompetitive Elitism	2009	64
Political advertising: why is it so boring? Margaret Scammell, Ana Inés Langer Media Culture & Society MarketingPolitical AdvertisingInteractive MarketingInformational ContentManagement	2006	47
The odd couple: marketing and Maggie Margaret Scammell European Journal of Marketing Odd CoupleRelationship MarketingTelevision StudyAdvertisingHistory Of Marketing	1996	31
The phenomenon of political marketing: The Thatcher contribution Margaret Scammell Contemporary Record AdvertisingPolitical MarketingManagementThatcher ContributionMarketing Communication	1994	20

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