1
Publications
11
Citations
1
H-Index
2021
Active since
Affiliations
Hongcheng Gan is an author at University of Shanghai for Science and Technology specializing in customer satisfaction, consumer decision making, and consumer research.
Top concepts
MarketingE-commerceManagementEngineeringData ScienceUser ExperienceConsumer BehaviorConsumer ResearchDigital MarketingPredictive Analytics
Publications per year
2021–2021
1
1
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