Concepedia

Fatim Zohra Benmoussa

FZ

1

Publications

104

Citations

1

H-Index

2012

Active since

Affiliations

Université Toulouse-I-Capitole(Current)

Fatim Zohra Benmoussa is an author at Université Toulouse-I-Capitole specializing in interactive marketing, tourism, and small business marketing.

Top concepts

TourismBusinessMarketingManagementSocial MediaMedia MarketingEntrepreneurshipDigital MarketingInteractive MarketingMedia Entrepreneurship

Publications per year

2012–2012

1

Publications

1

Entrepreneurship and social media marketing: evidence from French small business

Walid A. Nakara, Fatim Zohra Benmoussa, Annabelle Jaouen · International Journal of Entrepreneurship and Small Business · 2012 · 104 citations

Small Business Marketing, Social Media, Social Medium Monitoring +15

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