Concepedia

Nyen Vui Chok

NV

Statistics

Publications

3

Citations

635

H-Index

3

Active since

2012

Affiliations

Universiti Putra Malaysia(Current)

Nyen Vui Chok is an author at Universiti Putra Malaysia specializing in business, purchase intention analysis, and brand management.

Publications per year

2012–2022

3

Publications

3

The Role of Halal Awareness, Halal Certification, and Marketing Components in Determining Halal Purchase Intention Among Non-Muslims in Malaysia: A Structural Equation Modeling Approach

Yuhanis Abdul Aziz, Nyen Vui Chok · Journal of International Food & Agribusiness Marketing · 2012 · 560 citations

, , +13

The role of halal awareness and halal certification in influencing non-muslims’ purchase intention.

Yuhanis Abdul Aziz, Nyen Vui Chok · Frontiers in Cellular Neuroscience · 2012 · 62 citations · Full text

, , +14

Economic recovery through multisector management resources in small and medium businesses in China

Cong Ma, Mui Yee Cheok, Nyen Vui Chok · Resources Policy · 2022 · 13 citations

, , +15

1–3 of 3